Newsletter Archive


Creative  Haircoloring  Techniques

Educational  DVD's



  Through a Special Association with the Product Club-USA,
I’m able to offer you these Super High Quality…Creative Educational DVD’s from some of the Top Colorist in the country at an
Amazingly LOW Price.


Beyond Basic Foiling DVD  Volume 1

with Melissa Johnson




Beyond Basic Foiling DVD - Volume 1 - with Melissa Johnson
Creative twists on traditional wrapping patterns keeps color interesting for you and your clients!
Techniques Featured:
Soft Dimensions & Face Framing produce soft natural highlights and allow for styling versatility. Soft Dimensions incorporates lowlights&highlights to help restore natural tone to overly-lightened pieces of hair while adding overall brightness. Face Framing is perfect for re-introducing warmth and richness to hair that has faded dull and ashy.
Running Time: Approximately 30 minutes.
About the Educator:
Melissa Johnson has over 16 years of industry experience, and is an American Board Certified Haircolorist and a Redken Certified Haircolorist. As Color Director for The Patrick McIvor Color Studio, Melissa’s work and makeover magic has been seen on ABC News and Fox TV’s “Starting Over.”

$49.95
 
____________________________________________________________________


Beyond Basic Foiling DVD   Volume 2

with Lisa McAuliffe

 


Beyond Basic Foiling DVD - Volume 2 - with Lisa McAuliffe
Innovative technology & inspirational techniques that will allow you to add new services to your color menu!
Techniques Featured:
Color Melding & Splicing are both guaranteed to get a lot of attention in the salon. Color Melding is perfect to return much needed dimension and texture to overlightened blondes. This technique features Thermal Colour Wraps, a new foil alternative that are easy to use and very comfortable for clients. Splicing creates seamless highlights while maintaining depth in the root area. It’s a fun technique that creates a very contemporary look.
Running Time: Approximately 30 minutes.
About the Educator:
Lisa McAuliffe has been in the industry for 12 years and has experienced advanced training through Schwarzkopf, L'Oreal, Toni&Guy, and Vidal Sassoon. Lisa has been nominated as a semi-finalist in the prestigious Canadian Contessa Awards and her work has graced the covers of Salon Magazine, Canada's largest trade magazine for the hair and beauty industry.


$49.95


____________________________________________________________________



Beyond Basic Foiling DVD   Volume 3

with Adrienne Rogers

 



Beyond Basic Foiling DVD - Volume 3 - with Adrienne Rogers
Elevate ordinary haircolor to extraordinary haircolor with techniques that will have you looking at color in a whole new way!
Techniques Featured:
Puddling  &  Pinwheel are two creative techniques focused on foil placement that offer limitless possibilities. Puddling results in a subtle cascade of color that’s builds in intensity as it reaches the ends of the hair. The unique foil placements featured in this technique create beautiful movement in the hair. The Pinwheel technique is very versatile and uses two color formulas in each foil result in an incredible ombré effect.
Running Time: Approximately 30 minutes.
About the Educator:
Adrienne Rogers has developed a broad range of experience during her 17 years in the beauty industry. She is a senior colorist at Cutler Salon SOHO in New York City. The Cutler salon team designs color for hundreds of models and Adrienne’s work has been featured in various Glamour Magazine makeovers.


$49.95


____________________________________________________________________




Beyond Basic Foiling DVD   Volume 4

with Rachel Bodt





Beyond Basic Foiling DVD - Volume 4 - with Rachel Bodt
Techniques Featured:
Features two new haircoloring techniques: Spot Lighting  &  Color Streaming. Our Educator Rachel Bodt guides you through these out of the box techniques that will allow you to introduce color to color-shy clients. Spot Lighting creates strong ribbons of color that are asymmetric. The diffused placement of the highlights creates beautiful pockets of dark and light. This technique is easily tailored to meet each client’s expectations of how much color they want to see. Color Streaming creates an effect where the color illuminates from the inside out. This technique is a great way to accent a haircut and give it that extra sparkle!
Running Time: Approximately 30 minutes.
About the Educator:
Rachel started her career at Toni  &  Guy where she took advanced courses in hairdressing, color placement and styling as well as L’Oreal color theory and corrective color. She now works at Cutler Salon in NYC. Rachel is also working as a platform artist at national shows including the International Beauty Show in New York. She has been featured in makeover stories for Seventeen Magazine and Metro Newspaper.


$49.95
 


____________________________________________________________________


Beyond Basic Foiling  

DVD Collection

Save $30.00


 
Beyond Basic Foiling - DVD Collection
Save $30.00
This new collection features four DVDs that will help colorists “create” with foil and go far beyond basic foiling. Each DVD contains two exciting haircoloring techniques developed by our talented team of educators.
There is a growing demand for “technique-based” haircolor education that is not specific to any haircolor brand. In response to this, Product Club is introducing this DVD collection to get new techniques to colorists that will energize their color services and increase their revenue.
Volume 1 - with Melissa Johnson
Volume 2 - with Lisa McAuliffe
Volume 3 - with Adrienne Rogers
Volume 4 - with Rachel Bodt


   $169.95 Save $30.00
 


____________________________________________________________________



iFoil in Color   Volume 1

with Adrienne Rogers

 




iFoil in Color - Volume 1 - with Adrienne Rogers
Features two advanced techniques: 
Color Scoop  &  Petal Spray. Both techniques allow for customization so that you can really product something that is individualized for each client. Color Scoop is a great option for a partial highlight. This technique results in beautiful sweeps of color throughout the top of the head and around the face. Petal Spray is perfect for hair that needs added dimension. The mixture of strong and soft color design creates petals of brightness that shift throughout the hair. Adrienne also shares her experiences and discusses several topics such as the importance color plays in our everyday lives and professionalism.
Running Time: Approximately 65 minutes.

About the Educator:
Adrienne Rogers has developed a broad range of experience during her 17 years in the beauty industry. She is a senior colorist at Cutler Salon SOHO in New York City. The Cutler salon team designs color for hundreds of models and Adrienne’s work has been featured in various Glamour Magazine makeovers.

$99.95